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Visual thinking for information design : active vision, attention, visual queries, gist, visual skills, color, narrative, design

By:

Ware, Colin

Material type: Text

9780128235676

Subject(s):

DDC classification:

152.14 WAR-V

Contents:

1. Visual queries

2. What we can easily see

3. Structuring two-dimensional space

4. Color

5. Getting the information: visual space and time

6. Visual objects, words, and meaning

7. Visual and verbal narrative

8. Building mental models: why we present with visualizations

9. Creative meta seeing

10. The dance of meaning

Summary: Visual Thinking for Information Design, Second Edition brings the science of perception to the art of design. The book takes what we now know about perception, cognition and attention and transforms it into concrete advice that students and designers can directly apply. It demonstrates how designs can be considered as tools for cognition and extensions of the viewer's brain in much the same way that a hammer is an extension of the user's hand. The book includes hundreds of examples, many in the form of integrated text and full-color diagrams. Renamed from the first edition, Visual Thinking for Design, to more accurately reflect its focus on infographics, this timely revision has been updated throughout and includes more content on pattern perception, the addition of new material illustrating color assimilation, and a new chapter devoted to communicating ideas through images.

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode	Item holds	Course reserves
Books	IIITD Reference	Design	REF 152.14 WAR-V (Browse shelf(Opens below))	Checked out Not for loan	16/02/2026	013536		Visual Design and Communication UG (SEM II) WNT25

Total holds: 0

Browsing IIITD shelves, Shelving location: Reference, Collection: Design Close shelf browser (Hides shelf browser)

Previous								Next
Previous	REF 006.8 JAR-V The VR book :	REF 006.8 LIN-A Augmented reality for developers :	REF 152.14 WAR-V Visual thinking for design	REF 152.14 WAR-V Visual thinking for information design : active vision, attention, visual queries, gist, visual skills, color, narrative, design	REF 153.35 GRE-C Creative acts for curious people : how to think, create, and lead in unconventional ways	REF 301 WAL-D Design roots : culturally significant designs, products, and practices	REF 302.2 MEY-D Designing infographics	Next

Includes Index.

1. Visual queries

2. What we can easily see

3. Structuring two-dimensional space

4. Color

5. Getting the information: visual space and time

6. Visual objects, words, and meaning

7. Visual and verbal narrative

8. Building mental models: why we present with visualizations

9. Creative meta seeing

10. The dance of meaning

Visual Thinking for Information Design, Second Edition brings the science of perception to the art of design. The book takes what we now know about perception, cognition and attention and transforms it into concrete advice that students and designers can directly apply. It demonstrates how designs can be considered as tools for cognition and extensions of the viewer's brain in much the same way that a hammer is an extension of the user's hand. The book includes hundreds of examples, many in the form of integrated text and full-color diagrams. Renamed from the first edition, Visual Thinking for Design, to more accurately reflect its focus on infographics, this timely revision has been updated throughout and includes more content on pattern perception, the addition of new material illustrating color assimilation, and a new chapter devoted to communicating ideas through images.

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