MARC details
000 -LEADER |
fixed length control field |
02142nam a22003737a 4500 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
IIITD |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20250819020004.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
250807b |||||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9780128235676 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
IIITD |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER |
Classification number |
152.14 |
Item number |
WAR-V |
100 ## - MAIN ENTRY--PERSONAL NAME |
Personal name |
Ware, Colin |
245 ## - TITLE STATEMENT |
Title |
Visual thinking for information design : |
Remainder of title |
active vision, attention, visual queries, gist, visual skills, color, narrative, design |
Statement of responsibility, etc |
by Colin Ware |
250 ## - EDITION STATEMENT |
Edition statement |
2nd ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
Place of publication, distribution, etc |
Cambridge : |
Name of publisher, distributor, etc |
Morgan Kaufmann, |
Date of publication, distribution, etc |
©2022 |
300 ## - PHYSICAL DESCRIPTION |
Extent |
xi, 212 p. : |
Other physical details |
col. ill. ; |
Dimensions |
24 cm. |
500 ## - GENERAL NOTE |
General note |
Includes Index. |
505 ## - FORMATTED CONTENTS NOTE |
Title |
1. Visual queries |
505 ## - FORMATTED CONTENTS NOTE |
Title |
2. What we can easily see |
505 ## - FORMATTED CONTENTS NOTE |
Title |
3. Structuring two-dimensional space |
505 ## - FORMATTED CONTENTS NOTE |
Title |
4. Color |
505 ## - FORMATTED CONTENTS NOTE |
Title |
5. Getting the information: visual space and time |
505 ## - FORMATTED CONTENTS NOTE |
Title |
6. Visual objects, words, and meaning |
505 ## - FORMATTED CONTENTS NOTE |
Title |
7. Visual and verbal narrative |
505 ## - FORMATTED CONTENTS NOTE |
Title |
8. Building mental models: why we present with visualizations |
505 ## - FORMATTED CONTENTS NOTE |
Title |
9. Creative meta seeing |
505 ## - FORMATTED CONTENTS NOTE |
Title |
10. The dance of meaning |
520 ## - SUMMARY, ETC. |
Summary, etc |
Visual Thinking for Information Design, Second Edition brings the science of perception to the art of design. The book takes what we now know about perception, cognition and attention and transforms it into concrete advice that students and designers can directly apply. It demonstrates how designs can be considered as tools for cognition and extensions of the viewer's brain in much the same way that a hammer is an extension of the user's hand. The book includes hundreds of examples, many in the form of integrated text and full-color diagrams. Renamed from the first edition, Visual Thinking for Design, to more accurately reflect its focus on infographics, this timely revision has been updated throughout and includes more content on pattern perception, the addition of new material illustrating color assimilation, and a new chapter devoted to communicating ideas through images. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Design |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Industrial design |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Information visualization |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
Topical term or geographic name as entry element |
Visual perception |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Koha item type |
Books |
Source of classification or shelving scheme |
Dewey Decimal Classification |
Koha issues (borrowed), all copies |
1 |