Googled : the end of the world as we know it
Material type: TextPublication details: London : Virgin Books, ©2009.Description: xiv, 418 p. ; 25 cmISBN:- 9780753522431
- 338.761 22 AUL-G
- HD9696.8.U64 G6623 2009
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
Books | IIITD General Stacks | Business Management | 338.761 AUL-G (Browse shelf(Opens below)) | Available | 006464 |
Includes bibliographical references (p. [339]-372) and index.
Messing with the magic -- Starting in a garage -- Buzz but few $'s -- Prepping the Google rocket -- Innocence or arrogance? -- Google goes public -- The new evil empire? -- Chasing the fox -- War on multiple fronts -- Waking the government bear -- Google enters adolescence -- Is old media drowning? -- Compete or collaborate? -- Happy birthday -- Googled -- Where is the wave taking old media? -- Where is the wave taking Google? -- Media maxims.
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