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	1.	Internet marketing : integrating online and offline strategies in a digital environment by Zahay, Debra Roberts, Mary Lou Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Cengage, ©2018 Availability: Items available for loan: IIITD (1)Call number: 658.84 ZAH-I. Place hold Add to cart (remove)
	2.	Profit over privacy : how surveillance advertising conquered the Internet by Crain, Matthew Material type: Text; Format: print ; Literary form: Not fiction Publication details: Minneapolis : University of Minnesota Press, ©2021 Availability: Items available for loan: IIITD (1)Call number: 659.14 CRA-P. Lists: Real vs Reel: Power & Self. Place hold Add to cart (remove)
	3.	The Youtube stars of India : and their journey to stardom by Bose, Ajitabha Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Ajitabha Publishers, ©2021 Availability: Items available for loan: IIITD (1)Call number: 658.854 BOS-Y. Place hold Add to cart (remove)
	4.	Marketing 4.0 : moving from traditional to digital by Kotler, Philip Kartajaya, Hermawan Setiawan, Iwan Material type: Text Publication details: New Delhi : Wiley, ©2017 Other title: Marketing four point zero Availability: Items available for loan: IIITD (1)Call number: 658.8 KOT-M. Place hold Add to cart (remove)
	5.	Platform revolution : how networked markets are transforming the economy and how to make them work for you by Parker, Geoffrey G Van Alstyne, Marshall W Choudary, Sangeet Paul Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : W.W. Norton, ©2016 Availability: Items available for loan: IIITD (1)Call number: 658.872 PAR-P. Place hold Add to cart (remove)
	6.	Corporate communication through social media : strategies for managing reputation by Kaul, Asha Chaudhri, Vidhi Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : SAGE, ©2017 Availability: Items available for loan: IIITD (1)Call number: 659.2028 KAU-C. Place hold Add to cart (remove)
	7.	The inversion factor : how to thrive in the IoT economy by Bernardi, Linda Sarma, Sanjay E Traub, Kenneth R Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cambridge : MIT Press, ©2017 Availability: Items available for loan: IIITD (1)Call number: 658.575 BER-I. Place hold Add to cart (remove)
	8.	The longer long tail : how endless choice is creating unlimited demand by Anderson, Chris Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Random House, ©2009 Online access: Publisher description Contributor biographical information Availability: Items available for loan: IIITD (1)Call number: 658.802 AND-L. Place hold Add to cart (remove)
	9.	Net gain : expanding markets through virtual communities by Hagel III, John Armstrong, Arthur G Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : Harvard Business, ©1997 Availability: Items available for loan: IIITD (1)Call number: 658.8002 HAG-N. Place hold Add to cart (remove)
	10.	Social media marketing all-in-one for dummies by Zimmerman, Jan Ng, Deborah Series: --For dummies Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Wiley, ©2015 Online access: Contributor biographical information Table of contents only Publisher description Availability: Items available for loan: IIITD (1)Call number: 658.872 ZIM-S. Place hold Add to cart (remove)
	11.	Digital disciplines : attaining market leadership via the cloud, big data, social, mobile, and the internet of things by Weinman, Joe Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Wiley, ©2015 Availability: Items available for loan: IIITD (1)Call number: 658.872 WEI-D. Place hold Add to cart (remove)
	12.	The email revolution : how to build brands and create real connections by Shiva, V. A Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Allworth Press, ©2013 Availability: Items available for loan: IIITD (1)Call number: 658.872 AYY-E. Place hold Add to cart (remove)
	13.	Social media marketing : an hour a day by Evans, Dave Material type: Text; Format: print ; Literary form: Not fiction Publication details: Indianapolis, Ind. : Wiley, c2008 Availability: Items available for loan: IIITD (1)Call number: 658.872 EVA-S. Place hold Add to cart (remove)
	14.	Critical thinking in e-governance by Bhattacharya, Jaijit Bhattacharya, Jaijit Global Institute of Flexible Systems Management Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : GIFT Publishing, ©2009 Online access: Table of contents only Availability: Items available for loan: IIITD (1)Call number: 658 BHA-C. Place hold Add to cart (remove)

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