What the customer wants you to know : how everybody needs to think differently about sales
Charan, Ram
What the customer wants you to know : how everybody needs to think differently about sales by Ram Charan. - Gurugram : Penguin, ©2008 - 178 p. : ill. ; 20 cm.
Includes index.
The problem with sales -- Fixing the broken sales process -- How to become your customer's trusted partner -- The value account plan -- Developing the value creation sales force -- Making the sale -- Sustaining the process -- Taking value creation selling to the next level.
9780143065685
Sales management.
Selling.
Customer relations.
658.85 / CHA-W
What the customer wants you to know : how everybody needs to think differently about sales by Ram Charan. - Gurugram : Penguin, ©2008 - 178 p. : ill. ; 20 cm.
Includes index.
The problem with sales -- Fixing the broken sales process -- How to become your customer's trusted partner -- The value account plan -- Developing the value creation sales force -- Making the sale -- Sustaining the process -- Taking value creation selling to the next level.
9780143065685
Sales management.
Selling.
Customer relations.
658.85 / CHA-W