The business solution to poverty : designing products and services for three billion new customers
By: Polak, Paul.
Contributor(s): Warwick, Mal.Material type: BookSeries: A BK currents book.Publisher: New Delhi : Berrett-koehler, ©2013Description: xiii, 245 pages : ill. ; 25 cm.ISBN: 9781626561373.Subject(s): Poverty | Social responsibility of business | Industrial management -- Social aspects
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|Books||IIITD General Stacks||Management||658.503 POL-B (Browse shelf)||Available||004965|
Includes bibliographical references (pages 207-220) and index.
Preface -- Introduction: eight keys to ending poverty -- Only business can end poverty -- "The poor are very different from you and me" -- What is poverty? -- What can government and philanthropy do? -- Why business is best equipped to fight global poverty -- Zero-based design and the bottom billions -- What to do before you launch your business -- The ruthless pursuit of affordability -- Zero-based design in practice : low-cost drip irrigation -- Design for the market -- Zero-based design in practice : a cautionary tale -- Design for scale -- Zero-based design in practice: safe drinking water for small villages -- Design for delivery the last 500 feet -- Building a mission-driven global business -- Opportunities abound -- It's your turn now -- Resources : takeaways and what we say to critics -- Notes -- Acknowledgments -- About the authors -- Index.