000			02142nam a22003737a 4500
003			IIITD
005			20250819020004.0
008			250807b |||||||| |||| 00| 0 eng d
020			_a9780128235676
040			_aIIITD
082			_a152.14 _bWAR-V
100			_aWare, Colin
245			_aVisual thinking for information design : _bactive vision, attention, visual queries, gist, visual skills, color, narrative, design _cby Colin Ware
250			_a2nd ed.
260			_aCambridge : _bMorgan Kaufmann, _c©2022
300			_axi, 212 p. : _bcol. ill. ; _c24 cm.
500			_aIncludes Index.
505			_t1. Visual queries
505			_t2. What we can easily see
505			_t3. Structuring two-dimensional space
505			_t4. Color
505			_t5. Getting the information: visual space and time
505			_t6. Visual objects, words, and meaning
505			_t7. Visual and verbal narrative
505			_t8. Building mental models: why we present with visualizations
505			_t9. Creative meta seeing
505			_t10. The dance of meaning
520			_aVisual Thinking for Information Design, Second Edition brings the science of perception to the art of design. The book takes what we now know about perception, cognition and attention and transforms it into concrete advice that students and designers can directly apply. It demonstrates how designs can be considered as tools for cognition and extensions of the viewer's brain in much the same way that a hammer is an extension of the user's hand. The book includes hundreds of examples, many in the form of integrated text and full-color diagrams. Renamed from the first edition, Visual Thinking for Design, to more accurately reflect its focus on infographics, this timely revision has been updated throughout and includes more content on pattern perception, the addition of new material illustrating color assimilation, and a new chapter devoted to communicating ideas through images.
650			_aDesign
650			_aIndustrial design
650			_aInformation visualization
650			_aVisual perception
942			_cBK _2ddc _01
999			_c209219 _d209219