000			01722nam a22003017a 4500
003			IIITD
005			20250724020003.0
008			250530b |||||||| |||| 00| 0 eng d
020			_a9780760376515
040			_aIIITD
082			_a741.6 _bBOK-P
100			_aBokhua, George
245			_aPrinciples of logo design : _ba practical guide to creating effective signs, symbols, and icons _cby George Bokhua
260			_aBeverly : _bRockport, _c©2022
300			_a224 p. : _bcol. ill. ; _c25 cm.
500			_aIncludes index.
505			_t1. General Concepts
505			_t2. Types of Logo Designs
505			_t3. Visual Matters
505			_t4. Design Process
505			_t5. Presentation
520			_aLearn to design simple, powerful, and timeless logos. When you think of a brand, often the first thing that comes to mind is the logo, the visual representation of that product, place, thing, or business. The power of simplicity for these marks can never be underestimated - a logo that comprises simple shapes can communicate a stronger message than a complex one, leaving a lasting impression in a viewer's mind. In Principles of Logo Design, George Bokhua shares his process for creating logotypes that will stand the test of time. Applying the enduring principles of classic texts on grid systems by Josef Muller-Brockmann and on form and design by Wucius Wong, Bokhua elaborates on his popular online classes, demonstrating in detail how to maximize communication with minimal information to create logos using, simple, monochromatic shapes.
650			_aLogos (Symbols) -- Design
650			_aGraphic arts
650			_aLogography
650			_aSigns and symbols
942			_cBK _2ddc _01
999			_c190143 _d190143