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020 _a9780349147185
040 _aIIITD
082 _a302.17
_bGLA-R
100 _aGladwell, Malcolm
245 _aRevenge of the tipping point :
_boverstories, superspreaders and the rise of social engineering
_cby Malcolm Gladwell
260 _aGurugram :
_bHachette,
_c©2024
300 _axi, 352 p. :
_bill. ;
_c24 cm
505 _tPart 1: Three Puzzles Chapter 1: Casper and C-Dog Chapter 2: The trouble with Miami Chapter 3: Poplar Grove
505 _tPart II: The social engineers Chapter 4: The magic third Chapter 5: The mysterious case of the Harvard Chapter 6: Mr. Index and the Marriott outbreak
505 _tPart III: The overstory Chapter 7: The L.A. Survivors' club Chapter 8: Doing time on maple drive
505 _tPart IV: Conclusion Chapter 9: Overstories, Superspreaders, and group proportions
650 _aAnthropology
650 _aCausation
650 _aContagion (Social psychology)
650 _aContext effects (Psychology)
650 _aPsychology
650 _aSocial engineering
942 _cBK
_2ddc
999 _c189972
_d189972