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020 _a9780312144777
040 _aIIITD
082 0 0 _a153.8
_bSPE-H
100 1 _aSpence, Gerry
245 1 0 _aHow to argue and win every time :
_bat home, at work, in court, everywhere, every day
_cby Gerry Spence
260 _aNew York :
_bSt. Martin's Press,
_c©1995
300 _ax, 307 p. :
_bill. ;
_c24 cm.
500 _aIncludes index.
505 _t1. Why Argue?: Opening the Doors, Freeing the Psyche
_t2. When to Argue: Winning Without Arguing
_t3. Understanding Power: The Pistol That Fires in Both Directions
_t4. The Incredible Power of Credibility: Standing Naked
_t5. The Power of Listening: Hearing the Person Behind the Noise
_t6. The Power of Prejudice: Examining the Garment, Bleaching the Stain
_t7. The Power of Words: Gilding the Soliloquy
_t8. Structuring the Winning Argument: Building the House the Wolf Can't Blow Down
_t9. Opening Them Up: Bridging the Gap to Be Heard
_t10. How to Deliver the Winning Argument: Releasing the Sound and the Fury 11. The Magical Argument: Arguing Out of the Heart Zone.
_t11. The Magical Argument: Arguing Out of the Heart Zone.
650 0 _aPersuasion (Psychology)
650 0 _aInterpersonal communication.
650 0 _aPersuasion (Rhetoric)
942 _2ddc
_cBK
999 _c189567
_d189567