000 | 00805nam a22002777a 4500 | ||
---|---|---|---|
003 | IIITD | ||
005 | 20230605160409.0 | ||
008 | 230530b xxu||||| |||| 00| 0 eng d | ||
020 | _a9789355734570 | ||
040 | _aIIITD | ||
082 |
_a658.84 _bZAH-I |
||
100 | _aZahay, Debra | ||
245 |
_aInternet marketing : _bintegrating online and offline strategies in a digital environment _cby Debra Zahay and Mary Lou Roberts |
||
250 | _a4th ed. | ||
260 |
_bCengage, _aNew Delhi : _c©2018 |
||
300 |
_axi, 562 p. : _bill. ; _c28 cm. |
||
504 | _aThis book includes glossary and index. | ||
650 | _aInternet | ||
650 | _aOnline & Offline | ||
650 | _aMarketing | ||
650 | _aDigital | ||
650 | _aEnvironment | ||
650 | _aStrategies | ||
700 | _aRoberts, Mary Lou | ||
942 |
_2ddc _cBK |
||
999 |
_c171193 _d171193 |