Business model generation : a handbook for visionaries, game changers, and challengers
Material type: TextPublication details: Hoboken, NJ : Wiley, c2010.Description: 278 p. : ill. (some col.) ; 19 x 24 cmISBN:- 9788126533671
- 658.401 22 OST-B
- HD30.28 .O778 2010
Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | Course reserves |
---|---|---|---|---|---|---|---|---|
Books | IIITD General Stacks | Business Management | 658.401 OST-B (Browse shelf(Opens below)) | Checked out | 10/02/2025 | 001172 | ||
Reference | IIITD Reference | Design | REF 658.401 OST-B (Browse shelf(Opens below)) | Not for loan | 001173 |
Includes bibliographical references.
1: Canvas -- Definition of a business model -- The 9 building blocks -- The business model canvas -- 2: Patterns -- Unbundling business models -- The long tail -- Multi-sided platforms -- FREE as a business model -- Open business models -- 3: Design -- Customer insights -- Ideation -- Visual thinking -- Prototyping -- Storytelling -- Scenarios -- 4: Strategy -- Business model environment -- Evaluating business models -- Business model perspective on blue ocean strategy -- Managing multiple business models -- 5: Process -- Business model design process.
Offers tools and techniques to systematically understand, design, and implement new business models and renovate and rework old models.
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