Image from Amazon.com

Normal view MARC view ISBD view

Inside the Box : why the best business innovations are right in front of you

By:

Boyd, Drew

Contributor(s):

Goldenberg, Jacob

Material type: Text

9781846686252

Subject(s):

DDC classification:

650.1 BOY-I

Contents:

1. Creativity Hides Inside the Box.

2. When Less Become More: The Subtraction Technique .

3. Divide and Conquer: The Division Techniqe

4. Be Frultful and Multlply: The Multiplication Technique.

5. New Tricks for Old Dogs: The Task Unlflcation Technique

6. Clever Correlations: The Attribute Dependency Technique.

7. Contradiction: A Path to Creativity.

8. Final Thoughts.

Summary: Current business wisdom holds that to forge a powerfully original solution to problems, we must think outside the box, 'brainstorming' random connections. But, as Jacob Goldenberg and Drew Boyd reveal, based on expertise and experience in both corporate and academic worlds, this is utterly wrong. It may seem counterintuitive - but faster, better and more original innovation and creativity comes from working inside your familiar world. The newest and most inventive ideas are much closer than you think, and can be found by using five simple techniques - subtraction, unification, multiplication.

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Call number	Status	Notes	Date due	Barcode	Item holds
Books	IIITD Library Corridor	Business Management	650.1 BOY-I (Browse shelf(Opens below))	Available	Gifted by IIITD-IIC		G02650

Total holds: 0

Browsing IIITD shelves, Shelving location: Library Corridor, Collection: Business Management Close shelf browser (Hides shelf browser)

Previous								Next
Previous	338.064 RAJ-B Breaking the mould : reimagining India's economic future	346.540 AGA-B Business and intellectual property :	607.2 ARU-I Industry-academia interface :	650.1 BOY-I Inside the Box : why the best business innovations are right in front of you	650.1 BUC-G Go put your strengths to work :	650.1 DAV-C Climbing the corporate ladder :	650.1 TRU-W The way to the top : the best business advice I ever received	Next

included index.

1. Creativity Hides Inside the Box.

2. When Less Become More: The Subtraction Technique .

3. Divide and Conquer: The Division Techniqe

4. Be Frultful and Multlply: The Multiplication Technique.

5. New Tricks for Old Dogs: The Task Unlflcation Technique

6. Clever Correlations: The Attribute Dependency Technique.

7. Contradiction: A Path to Creativity.

8. Final Thoughts.

Current business wisdom holds that to forge a powerfully original solution to problems, we must think outside the box, 'brainstorming' random connections. But, as Jacob Goldenberg and Drew Boyd reveal, based on expertise and experience in both corporate and academic worlds, this is utterly wrong. It may seem counterintuitive - but faster, better and more original innovation and creativity comes from working inside your familiar world. The newest and most inventive ideas are much closer than you think, and can be found by using five simple techniques - subtraction, unification, multiplication.

There are no comments on this title.

to post a comment.