Co-opetition

Nalebuff, Barry J.

Co-opetition Adam M. Brandenburger and Barry J. Nalebuff. - New York : Profile Books, ©2004. - xiv, 290 p. : ill. ; 25 cm.

"A Currency Book." "A revolutionary mindset that redefines competition and cooperation in the marketplace ... The game theory strategy that's changing the game of business."

Includes bibliographical references (p. [267]-279) and index.

9781861975072

96004900


Strategic planning.
Competition.
Cooperation.
Game theory.

HD30.28 / .B696 1996

658.4 / NAL-C
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