The Tanishq story : inside India’s no. 1 jewellery brand
Venkataraman, C.K.
The Tanishq story : inside India’s no. 1 jewellery brand by C.K. Venkataraman - New Delhi : Juggernaut Books, ©2024 - x, 244 p. : ill. ; 21 cm.
Includes bibliographical references
Part 1: The story 1. The early days: 1993-2000 2. When the going gets tough, the tough get going: 2000-2004 3. On cruise control: 2005-2013 4. The challenging years and recovery: 2013-2019 5. Leader to legend: 2019-2023 Part 2: The foundations 1. Innovation 2. Customer obsession 3. Partnership 4. People 5. Leadership
9789353455811
Jewellery Industry -- Tanishq
Marketing
658.8 / VEN-T
The Tanishq story : inside India’s no. 1 jewellery brand by C.K. Venkataraman - New Delhi : Juggernaut Books, ©2024 - x, 244 p. : ill. ; 21 cm.
Includes bibliographical references
Part 1: The story 1. The early days: 1993-2000 2. When the going gets tough, the tough get going: 2000-2004 3. On cruise control: 2005-2013 4. The challenging years and recovery: 2013-2019 5. Leader to legend: 2019-2023 Part 2: The foundations 1. Innovation 2. Customer obsession 3. Partnership 4. People 5. Leadership
9789353455811
Jewellery Industry -- Tanishq
Marketing
658.8 / VEN-T