000 | 00722cam a22002534a 4500 | ||
---|---|---|---|
001 | 15370832 | ||
003 | IIITD | ||
005 | 20240126020002.0 | ||
008 | 080717s2009 nju 001 0 eng | ||
010 | _a 2008030819 | ||
020 | _a9789386215055 | ||
040 | _aDLC | ||
082 |
_a659.10 _bWHI-C |
||
100 | 1 | _aWhitman, Drew Eric. | |
245 | 1 | 0 |
_aCashvertising : _bhow to use more than 100 secrets of ad-agency psychology to make big money selling anything to anyone |
260 |
_aLondon : _bPan Macmillan, _c©2009 |
||
300 |
_a207 p. ; _c23 cm. |
||
504 | _aIncludes index. | ||
650 | 0 | _aAdvertising | |
650 | 0 | _aMarketing | |
650 | 0 | _aConsumer psychology | |
650 | 0 | _aAd-agency secrets | |
942 |
_2ddc _cBK _07 |
||
999 |
_c25672 _d25672 |