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024 7 _a10.1007/978-981-19-6438-1
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050 4 _aHF5548.32-.33
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100 1 _aQin, Zheng.
_eauthor.
_4aut
_4http://id.loc.gov/vocabulary/relators/aut
245 1 0 _aE-Commerce
_h[electronic resource] :
_bConcepts, Principles, and Application /
_cby Zheng Qin, Qinghong Shuai, Guolong Wang, Pu Zhang, Mengyu Cao, Mingshi Chen.
250 _a1st ed. 2022.
264 1 _aSingapore :
_bSpringer Nature Singapore :
_bImprint: Springer,
_c2022.
300 _aVIII, 424 p. 187 illus., 158 illus. in color.
_bonline resource.
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
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347 _atext file
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490 1 _aAdvanced Studies in E-Commerce
505 0 _aChapter 1 Background of E-Commerce -- Chapter 2 Basic Concepts of E-Commerce -- Chapter 3 Basic Models of E-Commerce -- Chapter 4 Architecture of E-Commerce -- Chapter 5 Basic Principle of E-Commerce -- Chapter 6 Application and Case Study of E-Commerce.
520 _aThis book mainly discusses the background of e-commerce, the basic knowledge of e-commerce, the basic models of e-commerce, the basic principles of e-commerce and the cases of e-commerce. This book has formed a theoretical system of e-commerce with a clear integration boundary. The introduction of the systematic theory is guided by the background of e-commerce, centered on the model of e-commerce, paved with the principles of e-commerce and integrated with the cutting-edge cases. This book defines the basic concepts, models and principle of e-commerce in the form of mathematical analysis and analyzes the basic theory of e-commerce from the perspective of mathematical model. This enables readers to form an abstract understanding of the connotation and extension of e-commerce. It establishes a knowledge system with the background of social ecology, engineering ecology and innovative ecology, taking the models of e-commerce as the core, the principles of e-commerce as the process, the architecture of e-commerce as the platform and the operation and management of e-commerce as the means to integrate the knowledge into application. This book uses case study to comprehensively analyze and apply the knowledge system involved in e-commerce, combining theoretical research with engineering research. Through this book, readers can systematically master all kinds of theories involved in e-commerce. This book aims at different professional and diverse reader groups. It can be used as the basic books for students of various e-commerce-related specialties.
650 0 _aElectronic commerce.
650 0 _aBig data.
650 1 4 _ae-Commerce and e-Business.
650 2 4 _aE-Business.
650 2 4 _aBig Data.
700 1 _aShuai, Qinghong.
_eauthor.
_4aut
_4http://id.loc.gov/vocabulary/relators/aut
700 1 _aWang, Guolong.
_eauthor.
_4aut
_4http://id.loc.gov/vocabulary/relators/aut
700 1 _aZhang, Pu.
_eauthor.
_4aut
_4http://id.loc.gov/vocabulary/relators/aut
700 1 _aCao, Mengyu.
_eauthor.
_4aut
_4http://id.loc.gov/vocabulary/relators/aut
700 1 _aChen, Mingshi.
_eauthor.
_4aut
_4http://id.loc.gov/vocabulary/relators/aut
710 2 _aSpringerLink (Online service)
773 0 _tSpringer Nature eBook
776 0 8 _iPrinted edition:
_z9789811964374
776 0 8 _iPrinted edition:
_z9789811964398
776 0 8 _iPrinted edition:
_z9789811964404
830 0 _aAdvanced Studies in E-Commerce
856 4 0 _uhttps://doi.org/10.1007/978-981-19-6438-1
912 _aZDB-2-SCS
912 _aZDB-2-SXCS
942 _cSPRINGER
999 _c184510
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