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003 IIITD
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008 200109s2020 maua b 001 0 eng
010 _a 2020000394
020 _a9780262539401
040 _aDLC
_beng
_erda
_cDLC
_dDLC
042 _apcc
050 0 0 _aHN28
_b.H28 2020
082 0 0 _a361.1
_223
_bHAL-B
100 1 _aHallsworth, Michael
245 1 0 _aBehavioral insights
_cby Michael Hallsworth and Elspeth Kirkman.
260 _aLondon :
_bMIT Press,
_c©2020
300 _axi, 227 p. :
_bill. ;
_c18 cm.
490 _aThe MIT press essential knowledge series
504 _aIncludes bibliographical references (pages 203-220) and index.
505 _t1. Introducing behavioral insights
_t2. The history and thought behind behavioral insights
_t3. Examples of behavioral insights in practice
_t4. Applying behavioral insights
_t5. Criticisms, considerations, and limitations
_t6. The future of behavioral insights
520 _a"An authoritative guide for general readers in both public policy and business to help them understand exactly what behavioral insights are, why they matter, and where they may go next"--
650 0 _aPolitical planning
_xPsychological aspects.
650 0 _aSocial planning
_xPsychological aspects.
650 0 _aPolicy sciences
_xPsychological aspects.
650 0 _aPsychology, Industrial.
700 1 _aKirkman, Elspeth
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cBK
_02
999 _c171698
_d171698