000			01513cam a22003018i 4500
001			18210052
005			20180508020003.0
008			140702s2014 cau b 001 0 eng
010			_a 2014022057
020			_a9788132119685
040			_aDLC _beng _cDLC _erda
042			_apcc
050	0	0	_aBF408 _b.R88 2014
082	0	0	_a153.35 _bRUT-C
100	1		_aRuttenberg, Arie
245	1	0	_aCracking the creativity code : _bthe zoom in/zoom out/zoom in framework for creativity, fun, and success _cArie Ruttenberg ; Shlomo Maital.
260			_aNew Delhi : _bSage. _c©2014.
300			_avii, 157 p.; _c22 cm.
504			_aIncludes bibliographical references and index.
505	0		_aDedication -- The last chapter : how come nobody -- Your brain as a PC -- Your imagination : the tool that is beyond our imagination -- Taking the imagination elevator to the land of unlimited possibilities -- Creativity in action: stories to aspire and inspire -- So-- how in the world do you create? -- Build your creativity muscles : 10 exercises for heavy-lifting change-the- world innovators -- What scholars know about creativity : a journey through the literature -- On becoming walter mitty : the fun of imagining -- About us : Shlomo, Arie and zizozi -- Epilog -- Index.
650		0	_aCreative ability.
650		0	_aSuccess.
658			_aPsychology
700	1		_aMaital, Shlomo
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2ddc _cBK _04
999			_c10554 _d10554