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1. Design secrets : products : 50 real-life projects uncovered

by Industrial Designers Society of America.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: Gloucester : Rockport, ©2001Availability: No items available
Checked out (1).

2. Social media marketing all-in-one for dummies

by Zimmerman, Jan | Ng, Deborah.

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Wiley, ©2015Online access: Contributor biographical information | Table of contents only | Publisher description Availability: No items available
Checked out (1).

3. The attention merchants : the epic scramble to get inside our heads

by Wu, Tim.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New York : Knopf, ©2016Availability: Items available for loan: IIITD [659.1042 WU-A] (1).

4. Handbook of consumer psychology

by Haugtvedt, Curtis P. (ed.) | Herr, Paul M. (ed.) | Kardes, Frank R. (ed.).

Material type: book Book; Format: print ; Literary form: not fiction Publisher: London : Psychology Press, ©2008Online access: Table of contents only | Publisher description Availability:
Items available for reference: IIITD [REF 658.8342 HAU-H] (1).

5. Digital advertising : theory and research

by Rodgers, Shelly (ed.) | Thorson, Esther (ed.).

Edition: 3rd ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: London : Routledge, ©2017Availability: Items available for loan: IIITD [659.144 ROD-D] (1).

6. 1-800 worlds : the making of the Indian Call Centre economy

by Krishnamurthy, Mathangi.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Oxford University Press, ©2018Availability: Items available for loan: IIITD [306 KRI-1] (1).

7. Advertising and anthropology : ethnographic practice and cultural perspectives

by Malefyt, Timothy de Waal | Morais, Robert J.

Edition: eng ed.Material type: book Book; Format: print ; Literary form: not fiction Publisher: London : Bloomsbury publishing plc, ©2012Availability: Items available for loan: IIITD [659.1042 MAL-A] (1).

8. Cashvertising : how to use more than 100 secrets of ad-agency psychology to make big money selling anything to anyone

by Whitman, Drew Eric.

Material type: book Book; Format: print ; Literary form: not fiction Publisher: London : Pan Macmillan, ©2009Availability: Items available for loan: IIITD [659.10 WHI-C] (1).

9. The yale book of quotations

by Sharpiro, Fred R [Editor].

Material type: book Book; Format: print ; Literary form: not fiction Publisher: New Delhi : Stanza, ©2006Availability: Items available for loan: IIITD [082 SHA-Q] (1).


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