Actionable gamification : beyond points, badges, and leaderboards

Includes bibliographical references.

1. When the surreal blends into our world 2. The PBL fallacy 3. The octalysis framework 4. Putting gamification in its place 5. The first core drive: Epic meaning & calling 6. The second core drive: Development & accomplishment 7. The third core drive: Empowerment of creativity & feedback 8. The fourth core drive: Ownership & possession 9. The fifth core drive: Social influence & relatedness 10. The sixth core drive: scarcity & impatience 11. The seventh core drive: Unpredictability & curiosity 12. The eighth core drive: Loss & avoidance 13. Left brain vs. right brain core drive 14. The mysteries of white hat and black hat gamification 15. Understanding other gamification and behavioral frameworks with Octalysis 16. Level I Octalysis in action 17. Designing a project from scratch with Octalysis

Learn all about implementing a good gamification design into your products, workplace, and lifestyle Key Features Explore what makes a game fun and engaging Gain insight into the Octalysis Framework and its applications Discover the potential of the Core Drives of gamification through real-world scenarios Book Description Effective gamification is a combination of game design, game dynamics, user experience, and ROI-driving business implementations. This book explores the interplay between these disciplines and captures the core principles that contribute to a good gamification design. The book starts with an overview of the Octalysis Framework and the 8 Core Drives that can be used to build strategies around the various systems that make games engaging. As the book progresses, each chapter delves deep into a Core Drive, explaining its design and how it should be used. Finally, to apply all the concepts and techniques that you learn throughout, the book contains a brief showcase of using the Octalysis Framework to design a project experience from scratch. After reading this book, you'll have the knowledge and skills to enable the widespread adoption of good gamification and human-focused design in all types of industries. What you will learn Discover ways to use gamification techniques in real-world situations Design fun, engaging, and rewarding experiences with Octalysis Understand what gamification means and how to categorize it Leverage the power of different Core Drives in your applications Explore how Left Brain and Right Brain Core Drives differ in motivation and design methodologies Examine the fascinating intricacies of White Hat and Black Hat Core Drives Who this book is for Anyone who wants to implement gamification principles and techniques into their products, workplace, and lifestyle will find this book useful.