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	1.	Winning on purpose : the unbeatable strategy of loving customers by Reichheld, Frederick F Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston : Harvard Business Review Press, ©2021 Availability: Items available for loan: IIITD (1)Call number: 658.812 REI-W. Place hold Add to cart (remove)
	2.	Scientific advertising by Hopkins, Claude Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mumbai : Sanage Publishing, ©2020 Availability: Items available for loan: IIITD (1)Call number: 659.1 HOP-S. Place hold Add to cart (remove)
	3.	Profit over privacy : how surveillance advertising conquered the Internet by Crain, Matthew Material type: Text; Format: print ; Literary form: Not fiction Publication details: Minneapolis : University of Minnesota Press, ©2021 Availability: Items available for loan: IIITD (1)Call number: 659.14 CRA-P. Lists: Real vs Reel: Power & Self. Place hold Add to cart (remove)
	4.	The Youtube stars of India : and their journey to stardom by Bose, Ajitabha Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Ajitabha Publishers, ©2021 Availability: Items available for loan: IIITD (1)Call number: 658.854 BOS-Y. Place hold Add to cart (remove)
	5.	No cover image available The yale book of quotations by Sharpiro, Fred R [Editor] Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Stanza, ©2006 Availability: Items available for loan: IIITD (1)Call number: 082 SHA-Q. Place hold Add to cart (remove)
	6.	Cashvertising : how to use more than 100 secrets of ad-agency psychology to make big money selling anything to anyone by Whitman, Drew Eric Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Pan Macmillan, ©2009 Availability: Items available for loan: IIITD (1)Call number: 659.10 WHI-C. Place hold Add to cart (remove)
	7.	Advertising and anthropology : ethnographic practice and cultural perspectives by Malefyt, Timothy de Waal Morais, Robert J Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Bloomsbury publishing plc, ©2012 Availability: Not available: IIITD: Checked out (1). Place hold Add to cart (remove)
	8.	Handbook of consumer psychology by Haugtvedt, Curtis P [editor] Herr, Paul M [editor] Kardes, Frank R [editor] Series: Marketing and consumer psychology series Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Psychology Press, ©2008 Online access: Table of contents only Publisher description Availability: Not available: IIITD: Loan on demand (1). Add to cart (remove)
	9.	1-800 worlds : the making of the Indian call centre economy by Krishnamurthy, Mathangi Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Oxford University Press, ©2018 Availability: Items available for loan: IIITD (1)Call number: 306 KRI-1. Place hold Add to cart (remove)
	10.	Digital advertising : theory and research by Thorson, Esther [editor] Rodgers, Shelly [editor] Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Routledge, ©2017 Availability: Items available for loan: IIITD (1)Call number: 659.144 ROD-D. Place hold Add to cart (remove)
	11.	The attention merchants : the epic scramble to get inside our heads by Wu, Tim Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Knopf, ©2016 Availability: Items available for loan: IIITD (1)Call number: 659.1042 WU-A. Place hold Add to cart (remove)
	12.	Social media marketing all-in-one for dummies by Zimmerman, Jan Ng, Deborah Series: --For dummies Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Wiley, ©2015 Online access: Contributor biographical information Table of contents only Publisher description Availability: Items available for loan: IIITD (1)Call number: 658.872 ZIM-S. Place hold Add to cart (remove)
	13.	Design secrets : products : 50 real-life projects uncovered by Industrial Designers Society of America Series: Design secrets Material type: Text; Format: print ; Literary form: Not fiction Publication details: Gloucester : Rockport, ©2001 Availability: Items available for loan: IIITD (1)Call number: REF 749.32 IND-D. Place hold Add to cart (remove)

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