Digital advertising : theory and research
Contributor(s): Thorson, Esther (ed.).Material type: BookPublisher: London : Routledge, ©2017Edition: 3rd ed.Description: xxviii, 465 p. 24 cm. ill.ISBN: 9781138654457.Subject(s): Internet advertisingOther editions: Revised edition of:: Advertising and the World Wide Web
|Item type||Current location||Collection||Call number||Status||Date due||Barcode||Item holds|
|Books||IIITD General Stacks||Engineering and Allied Operation||659.144 ROD-D (Browse shelf)||Available||008397|
Total holds: 0
Browsing IIITD Shelves , Shelving location: General Stacks , Collection code: Engineering and Allied Operation Close shelf browser
|658.05 FRA-W What to do when machines do everything :||658.1522 MAR-F Financial engineering :||658.4 KRI-A Advanced workshop and tutorial on operations research||659.144 ROD-D Digital advertising :||727.047 WIL-Z Zero-carbon homes :||REF 745.2 LAU-D Design research :|
Includes bibliographical references and index.