The back of the napkin : solving problems and selling ideas with pictures
Material type:
TextPublication details: New York : Portfolio, ©2009.Description: xv, 284 p. : ill., col. ; 20cmISBN: - 9781591842699
- 658.403 ROA-B
| Item type | Current library | Collection | Call number | Status | Date due | Barcode | Item holds | Course reserves |
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IIITD Reference | Design | 658.403 ROA-B (Browse shelf(Opens below)) | Available | 012540 | |||
Reference
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IIITD Reference | Design | 658.403 ROA-B (Browse shelf(Opens below)) | Not for loan | 010064 |
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| 658.4 LEW-D The design thinking toolbox : | 658.4 OST-I The invincible company | 658.401 OST-V Value proposition design : | 658.403 ROA-B The back of the napkin : solving problems and selling ideas with pictures | 658.403 ROA-B The back of the napkin : solving problems and selling ideas with pictures | 658.403 ROA-U Unfolding the napkin : | 658.406 MOO-D Design thinking for strategic innovation : what they can't teach you at business or design school |
Includes index.
Part I: Introductions Part II: Discovering Ideas Part III: Developing Ideas Part IV: Selling Ideas
Tries to enhance analytical skills by building up one's intrinsic abilities in a primer for business leaders on how to develop ideas and enable faster results using to-the-point visual methods.

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