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The innovator's hypothesis : how cheap experiments are worth more than good ideas

By: Schrage, Michael.
Material type: materialTypeLabelBookPublisher: London : MIT Press, ©2014Description: xvi, 237 pages ; 23 cm.ISBN: 9780262028363.Subject(s): Technological innovations | Creative ability in business
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Books Books IIITD
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Management REF 658.406 SCH-I (Browse shelf) Available 004809
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Includes bibliographical references (pages 221-228) and index.

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