Spreadable media :

Jenkins, Henry

Spreadable media : creating value and meaning in a networked culture Henry Jenkins, Sam Ford, Joshua Green - New York ; London : New York University Press, ©2013. - xv, 351 p. : 24 cm. - Postmillennial pop .

Includes bibliographical references (p. 307-331) and index.

Where Web 2.0 went wrong -- Reappraising the residual -- The value of media engagement -- What constitutes meaningful participation? -- Designing for spreadability -- Courting supporters for independent media -- Thinking transnationally.

9780814743508

2012028526


Mass media and culture.
Mass media and technology.
Mass media--Social aspects.
Social media.

P94.6 / .J46 2013

302.23 / JEN-S
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