Switch :
Heath, Chip
Switch : how to change things when change is hard Chip Heath and Dan Heath. - New York : Broadway Books, ©2010. - 305 p. ; 22 cm.
Includes bibliographical references (p. [267]-292) and index.
Three surprises about change -- Find the bright spots -- Script the critical moves -- Point to the destination -- Find the feeling -- Shrink the change -- Grow your people -- Tweak the environment -- Build habits -- Rally the herd -- Keep the switch going.
9781847940322
2009027814
Change (Psychology)
BF637.C4 / H43 2010
303.4 / HEA-S
Switch : how to change things when change is hard Chip Heath and Dan Heath. - New York : Broadway Books, ©2010. - 305 p. ; 22 cm.
Includes bibliographical references (p. [267]-292) and index.
Three surprises about change -- Find the bright spots -- Script the critical moves -- Point to the destination -- Find the feeling -- Shrink the change -- Grow your people -- Tweak the environment -- Build habits -- Rally the herd -- Keep the switch going.
9781847940322
2009027814
Change (Psychology)
BF637.C4 / H43 2010
303.4 / HEA-S