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Thaler, Richard H.

Nudge : improving decisions about health, wealth, and happiness Richard H. Thaler, Cass R. Sunstein. - New York : Penguin Books, ©2009. - viii, 312 p. : ill. ; 22 cm.

Includes bibliographical references (p. 281-302) and index.

9780141040011

2009417516


Economics--Psychological aspects.
Choice (Psychology)--Economic aspects.
Decision making--Psychological aspects.
Consumer behavior.

HB74.P8 / T53 2009

330.019 / THA-N

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